G2 Spring 2025 Reports: Wyllo Recognized as a Leader in 13 Ecommerce Categories

Wyllo G2 Spring 2025

Last updated May 18, 2026. Wyllo is the rebrand of NoFraud and Yofi; the awards referenced in this post were earned under our former NoFraud brand.

G2’s Spring 2025 Reports have been released, and Wyllo (then doing business as NoFraud) earned Leader recognition across 13 reports spanning ecommerce Fraud Protection and Fraud Detection. Whether merchants are scaling quickly, looking to improve margins, or just want fraud off their plate, the way they interact with the product and the team is what shapes how it evolves.

Your Experience Is What Matters Most

Before the highlights, a thank-you to the customers behind these awards. Trust, feedback, and continued support are the foundation of everything the team does. Every review and every insight helps refine the tools, sharpen the service, and support the growth of the merchants who rely on the platform.

These rankings come directly from customer feedback on G2, the world’s largest and most trusted software marketplace. That means every recognition reflects real experience, real success, and real customer voices.

Spring 2025 G2 Leader Recognition

Among the top Spring 2025 accolades, G2 recognized Wyllo for Best Results, Most Implementable, Best Relationship, and Best Usability. These awards are based on verified customer reviews (not internal nominations or paid submissions), which makes them especially meaningful. They reflect the value the platform continues to deliver to thousands of merchants every day.

Leader Awards: Ecommerce Fraud Protection

  • Usability Index
  • Results Index
  • Relationship Index
  • Implementation Index
  • Small-Business Usability Index
  • Small-Business Results Index
  • Small-Business Relationship Index
  • Small-Business Implementation Index
  • Mid-Market Implementation Index

Leader Awards: Fraud Detection

  • Small-Business Usability Index
  • Small-Business Results Index
  • Small-Business Relationship Index
  • Mid-Market Implementation Index

What Wyllo Customers Are Saying

Five reviews from the Spring 2025 cycle.

“A Must-Have for Any Online Retailer”

We have been using NoFraud for several years after having repeated fraud orders. Once we added NoFraud, the fraudulent orders were non-existent and it gave us peace of mind. There are still some frauds that come through, but we are confident in having their team guide us in the issue at hand and to help us solve the problem. Some of the issues were not related to the NoFraud app so it wasn’t their fault. I would NOT manage an online business without NoFraud. It is a MUST HAVE app when operating an ecommerce store. It allows us to sleep well at night when orders are coming through. Thank you NoFraud for your service and great customer support.

“Best Fraud Partner I’ve Worked With”

NoFraud has done an amazing job of monitoring not only fraudulent orders but orders from resellers as well. We started working with them in summer of 2023 and have seen an increase in sales that Shopify wouldn’t let through but were trustworthy, and we’ve correctly blocked orders that shouldn’t go through. We’ve been able to set up additional rules that take the manual guesswork out of our day-to-day and can spend our time with more useful tasks. Implementation was fairly easy and we are making constant improvements.

“Easily Eliminate Fraudulent Orders, Good Customer Service”

Their software was easy to integrate with our BigCommerce site. They do a great job of detecting fraudulent orders, and the few times we have received a chargeback the process of submitting for a credit has been easy. If we ever have a question or concern about an order, I can email them and generally get a response within an hour or two.

“Don’t Wait Until You Need It”

It’s truly a set-it-and-forget tool with minimal maintenance. Also, it is a lot stronger than Shopify’s native fraud alerts.

“Great Tool That Is Easy to Use and Reliable”

I like the ease of use and reliability. It’s an intuitive dashboard that doesn’t require a lot of training to fully understand.

Looking Ahead

These awards are fuel: a reminder to keep raising the bar and removing roadblocks so merchants can focus on what really drives their business.

To everyone who left a review or shared feedback: thank you. You help build a stronger product, a more responsive team, and a better fraud prevention experience for the ecommerce community.

About Wyllo

Wyllo is the CX-first risk intelligence platform built from the combination of NoFraud and Yofi. The platform helps ecommerce merchants connect signals across the customer journey, make confident trust decisions in real time, and embed risk decisioning inside the workflows their teams already use. Six products work together: Bot and Reseller Detection, Payment Fraud Protection, Return Fraud and Abuse Prevention, Claim and Policy Abuse Prevention, CX Support, and Chargeback Management.

Ready to see why merchants rank Wyllo at the top of G2’s Spring 2025 Fraud Protection and Fraud Detection reports? Visit wyllo.ai to learn more or request a conversation with the team.

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